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Event Wellbeing Week is now a month-long event

This years #EventWell20 campaign is set to be extended into a month-long programme. The initiative, which is run by the charitable social enterprise EventWell, will begin on the 1st September 2020.

Following its launch three years ago, the Event Wellbeing Week has served as a platform for both individuals and businesses across the industry to come together and “advocate for better mental health and wellbeing for all.” As a result of the global pandemic and the huge impact it has had across the sector, the group have decided to extend the event with a broader programme of content spread across four key focus areas.

Event Wellbeing Month

Each week will be dedicated to a specific theme: 7 Days of Sleep (1-7 September), 7 Days of Movement (8-14 September), 7 Days of Nutrition (15-21 September), and 9 Days of Action (22-30 September). Each week will provide attendees with a wide variety of content including, “events, podcasts, activities and blogs” relevant to each topic. The aim is to offer invaluable information that will educate people and provide a real benefit to their mental health. They also want to help creative professionals to “better manage stress, drive productivity and creativity and stay event-well”.

According to the EventWell website, topics across the four-week itinerary will cover getting a better night’s sleep, highlight the importance of exercise, ensure healthy diets and demonstrate how to take action to tackle poor mental health in the creative, event, hospitality and travel industries.

Industry Challenges

Helen Moon, CEO of EventWell, said, “2020 has been an extremely challenging year for our industry and so it was felt that our yearly September campaign week would just not be long enough, hence switching it to a month long.”

“As part of the 9 days of action we will also be encouraging all event businesses to sign the EventWell Manifesto. We need to make an important step as an industry and a real commitment to positive culture change for the benefit of all – as we all have mental health!”

Louise Warren, COO and co-founder of EventWell#17, highlighted how the current climate has the potential to impact the mental health of many members of the events community.

She explained, “The challenges that we are facing as an industry right now mean that there has never been a more important time to be talking about mental health and wellbeing.  Many of our industry professionals are currently facing trauma and real challenges and difficulties, due to redundancy, closure of businesses and venues. 

“The aim not just for the month of September, but for always, is to provide not only help and support but to encourage further education and thought leadership for the industry.”

Eventwell is a charitable social enterprise dedicated to supporting, educating and campaigning for better mental health and wellbeing in the events industry. If you’d like to sign their manifesto, you can do so here.


Read more: Have you read our article on the new Mobile Mental Health Support Unit which has been set-up for the Events Industry?

Alex Read
Author: Alex Read

Alex Read is the Assistant Editor for The Crowd Magazine. An NCTJ-qualified journalist, he is also a qualified marketer. He currently splits his working commitments between The Crowd Magazine and Dynamize Marketing. Outside of work, he is passionate about sport, music and travelling, running his own travel blog called Depth of Mind.